Threads: Celebrating 500 Million Monthly Active Users with New Features
Threads, the social media app developed by Meta, has just reached a milestone of 500 million monthly active users. This achievement comes nearly three years after its launch as a competitor to Twitter/X. To celebrate this success, Threads is introducing a series of exciting new features to enhance the user experience.
Introducing the Communities Feature
One of the new features introduced is Communities, which is now widely available after undergoing beta testing since last year. This feature allows users to join discussion groups based on specific interests, such as sports, K-pop, music, and books. Through the 'Communities Hub,' users can easily find communities that match their hobbies and interests.
Each community on Threads will also have a special icon, making it easier for users to recognize and find topics they are interested in. Meta states that the Communities feature has significantly contributed to Threads' user growth, which is becoming increasingly organic. Many users now prefer to access the app directly rather than through other Meta apps.
Live Chats for Real-Time Interaction
Threads will also roll out the Live Chats feature to more communities starting in July. This feature allows users to interact in real-time, especially during important events like the 2026 World Cup. With Live Chats, users can discuss and share opinions directly, making communication on the app more engaging and interactive.
Content Control with 'Your Algo'
Another notable feature is Your Algo, an expansion of the previous 'Dear Algo' feature. With Your Algo, users can customize the types of content they want to see in their feed. Unlike Dear Algo, which required users to upload public posts, this feature allows private content adjustments without needing to upload anything.
Users can inform Threads about the content they want to see more or less of. Additionally, they can choose how long these settings apply, with three duration options: one, three, or seven days. This feature gives users more control over their online browsing experience.
Remarkable User Growth
In terms of user growth, Threads has added 100 million new monthly active users in the last ten months. Meta's latest update in August 2025 showed that Threads had reached 400 million monthly active users. Meta also noted significant increases in Asia, especially in South Korea and Japan, where the time users spend on the app rose by 80% and 130% respectively compared to last year.
With these new features, Threads aims to boost user interaction and engagement, making it an increasingly relevant social media platform among the public. The milestone of 500 million monthly active users is not just a number but also demonstrates the app's great potential moving forward.
Source: https://inet.detik.com/mobile-apps/d-8537107/ini-dia-aneka-fitur-baru-threads-rayakan-500-juta-pengguna


